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Whatnot is becoming a major shopping app for fashion shoppers. According to the Whatnot’s latest announcement, fashion orders have more than doubled over the past year, making fashion its largest category by order volume.
For Poshmark sellers, this growth presents an opportunity to reach new buyers without starting an entirely new resale business. If you already sell clothing, shoes, handbags, or accessories on Poshmark, Whatnot could be another marketplace worth exploring.
In its October 28, 2026 announcement, Whatnot shared new fashion shopping trends, growing buyer demand, and success stories from sellers who have built businesses through live shopping.
Let’s explore what this growth means for resellers, which fashion items are gaining popularity, and how Poshmark sellers can take advantage of the opportunity.
Whatnot Fashion Orders More Than Doubled in 2026?
Whatnot has announced that fashion is now its largest category by order volume.
The platform reports that seven fashion items sell every second, with fashion order volume more than doubling compared to the previous year.
The number of fashion buyers has also doubled year over year. This shows that more shoppers are turning to Whatnot to buy clothing, handbags, vintage finds, and other fashion items.
Unlike traditional marketplaces like eBay and Etsy, Whatnot combines online shopping with live selling.
Whatnot sellers can showcase products, answer questions, demonstrate how items look, and interact with shoppers in real time.
This personal shopping experience helps resellers build relationships with buyers and encourages repeat purchases.
For Poshmark sellers, the opportunity is worth exploring. You may already have items in your closet that appeal to Whatnot’s growing fashion audience.
What Fashion Items Are Trending on Whatnot?
Along with its growth announcement, Whatnot shared several insights from its 2027 Consumer Trends Report.
The report combines marketplace data with insights from sellers who work closely with fashion shoppers. Here are the trends that Poshmark sellers should watch.
1. Y2K Fashion and McBling Are Gaining Attention
Y2K fashion continues to attract shoppers, and Whatnot expects the flashier McBling aesthetic to become even more popular in 2027.
Searches for baguette bags increased by 320%, while searches for rhinestones, low-rise styles, and tracksuits each increased by around 160%.
These trends create opportunities for sellers who have vintage and early-2000s fashion in their inventory.
If you have rhinestone tops, embellished clothing, low-rise jeans, velour tracksuits, or vintage baguette bags, consider featuring them in your Whatnot listings and live shows.
2. Skirts Are Becoming More Popular
Women’s contemporary fashion is another area showing strong demand.
According to Whatnot, searches for skirts increased by 93%. Shoppers are exploring different lengths, fabrics, and styles as they refresh their wardrobes.
Poshmark sellers can use this trend to sell mini skirts, maxi skirts, denim skirts, pleated designs, and other contemporary styles.
You can also create themed live shows around seasonal outfits or different ways to style skirts.
3. Tweed and Western Styles Are Growing
Whatnot also reported increased interest in classic American fashion with a modern twist.
Searches for tweed increased by 120%, while Western-style searches rose by 100%.
This trend combines traditional wardrobe pieces with more distinctive fashion elements.
For resellers, tweed jackets, skirts, Western boots, denim pieces, and statement accessories could be worth featuring.
If you have these items in your Poshmark closet, consider selling them on Whatnot.
4. Vintage Coach Bags Continue to Attract Buyers
Vintage Coach handbags remain popular among Whatnot shoppers.
The platform reported that Coach appeared in nearly half of all vintage bag show titles in 2026. That’s around nine times as often as the next most-mentioned brand.
Vintage Coach bags appeal to shoppers looking for recognizable designs, classic leather, and more accessible luxury options.
Poshmark sellers with authentic vintage Coach handbags may find Whatnot an additional channel for reaching interested buyers.
5. Luxury Handbags Remain a Major Category
Luxury handbags continue to attract significant attention on Whatnot.
According to the announcement, Luxury Bags & Accessories live shows have received more than 150 million views so far in 2026.
Louis Vuitton, Gucci, Chanel, and Hermès remain among the most searched luxury brands. The Louis Vuitton Speedy is also one of Whatnot’s top-selling handbag styles.
If you sell authentic designer handbags, wallets, or other luxury accessories on Poshmark, you could explore Whatnot’s luxury fashion audience.
Make sure you understand the platform’s authentication and selling requirements before listing high-value designer items.
6. Vintage Accessories Are Making a Comeback
Small fashion accessories are also gaining attention.
Whatnot reported that searches for floral brooches tripled, while searches for silk scarves increased by 78%.
These items can help sellers reach shoppers looking for unique vintage pieces and accessories that complete an outfit.
If you have vintage scarves, brooches, statement jewelry, or other collectible fashion accessories, consider adding them to your Whatnot inventory.
How Poshmark Sellers Can Cash In on Whatnot’s Fashion Growth?
The growth in Whatnot’s fashion category creates an opportunity for resellers who already have fashion inventory.
However, success requires more than simply creating listings on another marketplace. You need to understand how Whatnot works and how its live-shopping experience differs from Poshmark.
Here are some practical ways to get started.
1. Start With Fashion Items You Already Have
You don’t need to source an entirely new inventory to sell on Whatnot.
Start by reviewing your Poshmark closet. Look for items that match the trends Whatnot has highlighted, including Y2K clothing, vintage handbags, contemporary skirts, tweed pieces, Western fashion, and vintage accessories.
You can also experiment with items that sell well on Poshmark but haven’t received much attention recently.
Start with a manageable selection instead of moving your entire Poshmark inventory at once.
2. Create an Engaging Live Shopping Experience
Whatnot is different from Poshmark because live shopping plays an important role in its marketplace.
Instead of relying only on product photos and descriptions, you can showcase your items through live video.
For example, you can host a Y2K fashion show, a vintage handbag sale, or a live event featuring designer accessories.
During the show, demonstrate the items, explain their condition, answer questions, and share styling ideas. This gives shoppers more information before they decide to buy.
3. Use Fashion Trends to Plan Your Live Shows
Whatnot’s fashion trends can help you decide which items to feature and how to organize your live shows.
For example, you could organize separate shows around vintage Coach handbags, Y2K outfits, luxury accessories, or Western-inspired clothing.
Themed shows make it easier for shoppers with specific interests to find your items.
You can also test different product categories to understand which ones attract the most viewers and buyers.
4. Offer Clear Product Details
Although live video gives shoppers a closer look at items, accurate product information remains important.
Include important details such as brand, size, color, material, condition, and any visible flaws.
For handbags, provide details about dimensions, hardware, interior condition, and authenticity where relevant.
Clear information helps buyers make better decisions and reduces confusion after a purchase.
5. Build Relationships With Repeat Buyers
One of Whatnot’s biggest advantages is the ability to interact directly with shoppers.
You can answer questions, recommend items, demonstrate different styling options, and create a welcoming shopping experience.
Pay attention to the items your audience likes and the questions they ask. Use that feedback to plan future live shows and source items that match their interests.
Building a regular audience takes time, but strong buyer relationships can help create repeat business.
6. Crosslist Your Poshmark Inventory to Whatnot
Managing inventory across multiple marketplaces takes a lot of time.
Creating the same product listings manually on Poshmark and Whatnot means entering product details, uploading photos, and organizing inventory more than once.
This is where crosslisting apps can help.
Sidekick Tools is one of the best crosslisting apps for Poshmark sellers to crosslist their listings to Whatnot without having to recreate every listing from scratch.
With Sidekick Tools, you can crosslist items to Poshmark, eBay, Etsy, Whatnot, Grailed, Mercari, and Depop in seconds while continuing to manage your Poshmark business.
How Sidekick Tools Helps Poshmark Sellers Crosslist to Whatnot?
Sidekick Tools makes it easier to expand your resale business across multiple marketplaces.
If you already have fashion items listed on Poshmark, you can use the crosslisting feature within the Sidekick Tools app to move those items to Whatnot instead of manually creating every listing again.
Here’s how to get started:
1. Choose Your Poshmark Listings: Select the clothing, handbags, shoes, or fashion accessories from your Poshmark closet that you want to list on Whatnot.
2. Crosslist Your Items: Use the crosslisting tool by Sidekick Tools to crosspost your existing Poshmark listing information and photos to Whatnot.
3. Review Your Listings: Check product details, prices, sizes, categories, and other marketplace-specific information before publishing.
4. Manage Your Inventory: Keep track of your listings across supported marketplaces. Sidekick Tools also offers automatic delisting of sold items to help prevent duplicate sales.
Sidekick Tools supports crosslisting across Poshmark, Whatnot, eBay, Mercari, Depop, Grailed, and Etsy.
Instead of spending hours recreating listings, you can spend more time sourcing items, preparing for live shows, and communicating with buyers.
If you’re ready to expand beyond Poshmark, explore Sidekick Tools’ crosslisting plans and start with the 7-day free trial.
Is Whatnot Worth It for Poshmark Sellers?
Whatnot’s latest fashion growth figures make the platform worth considering for Poshmark sellers.
Fashion is already its largest category by order volume, and the number of fashion buyers has doubled year over year. Its growing interest in vintage clothing, luxury handbags, Y2K fashion, and contemporary styles also creates opportunities for different types of resellers.
However, Whatnot and Poshmark offer different shopping experiences.
Poshmark relies heavily on product listings and marketplace discovery, while Whatnot combines product listings with live shopping and direct interaction.
You don’t necessarily need to leave Poshmark to explore Whatnot. You can continue selling on both platforms and see which items perform better with each audience.
Start with a small number of items, test different live shows, and monitor your sales before expanding further.
Frequently Asked Questions (FAQs)
Have fashion sales really doubled on Whatnot?
Yes. Whatnot announced on October 28, 2026, that fashion order volume had more than doubled compared to the previous year. The number of fashion buyers also doubled year over year.
What fashion items are popular on Whatnot?
Whatnot has reported growing interest in Y2K fashion, baguette bags, rhinestone clothing, low-rise styles, tracksuits, skirts, tweed, Western fashion, vintage Coach handbags, luxury bags, floral brooches, and silk scarves.
Is Whatnot good for selling vintage clothing?
Yes. Whatnot has a growing fashion audience, and vintage clothing is one of the areas highlighted in its latest trends report.
Can Poshmark sellers sell on Whatnot?
Yes. Poshmark sellers can expand their businesses to Whatnot and sell their fashion items to a different audience. They can continue selling on Poshmark while using Whatnot as an additional sales channel.
How can I crosslist Poshmark listings to Whatnot?
You can use the Sidekick Tools app to crosslist your existing Poshmark listings to Whatnot. This helps transfer your listing information and photos without manually recreating every product listing.
Does Sidekick Tools support Whatnot crosslisting?
Yes. Sidekick Tools supports crosslisting between Poshmark and Whatnot, along with eBay, Mercari, Depop, Grailed, and Etsy.
Should I move all my Poshmark items to Whatnot?
Not necessarily. Start with items that match Whatnot’s popular fashion categories and test their performance. You can gradually expand your Whatnot inventory based on buyer interest and sales.
